PK #51 - Lon McGowan, iClick

lon

Lon McGowan is the CEO and Founder of of iClick, a leading supplier of branded USB flash drives, writing instruments, mobile accessories, and apparel decoration whose journey provides an insightful, engaging, and enterprising conversation! Mark Graham and Brad White chat with Lon about culture, success in a highly commoditized space, growing your business, and commanding mindshare with resonant marketing strategies (such as "I want to work for them versus I want to buy from them"). Join the chefs as they discuss consolidation in the industry, advice for those starting out, and how to create a remarkable business that lasts.  

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