Each Wednesday at 3:00 PM EST, PromoKitchen hosts a new #promochat on Twitter. All industry professionals are invited to participate. Each week brings a new topic that is relevant to improving the promotional products industry.

This week, PK Chefs Josh of SanMar and Kelsey of Warwick Publishing chat about using social media to shift a long-held brand perception -- social conversations, relationship building, and the best social networks to communicate in our industry, while providing valuable content resources to our audience.

Thanks to our friends at Maple Ridge Farms for supporting our Deep Dive video interviews!

We hope to see you next Wednesday on Twitter - join us at 12PM Pacific/3PM Eastern on the @PromoKitchen Twitter page. Search for the #PromoChat hashtag and filter by "latest" to see the most recent tweets.