In today’s episode we are going to look at the aging state of the promotional products industry as it pertains to our workforce. While age translates into experience and stability, we also need to position our industry as attractive to the younger generations. Other industries like media, advertising, and technology are great examples of sectors that have done a good job of attracting younger people into their ranks. There is no question that the success and health of our industry is directly related to our ability to recruit young talent.

Join PromoKitchen Chefs Mark Graham of CommonSku and Jessica Hutwelker of Sunrise Identity in a conversation with 28 year old Seth Barnett, Government Relations Manager for PPAI. Part of his job description is to think about how to make our industry attractive to the next generation.